Beauty tutorials are big on YouTube — a search for "makeup tutorial" and "hair tutorial" yields more than five million videos. In this weekly series, we put a mix of popular and under-the-radar tutorials to the test and show you what's best.
As the demand for natural beauty products has skyrocketed in recent years, the market has responded with lots and lots (and lots) of options. That's good news: Natural beauty products are now far chicer (and more effective) than they were in the past. But wading through the bountiful options on the store shelves can be overwhelming.
This tutorial from the blogger behind SunKissAlba (whose name happens to be Alba) is incredibly handy. She's a strong believer in natural and organic beauty products, and she's well-versed on what separates a winner from a dud in the category. So, this explainer about how to shop for natural beauty products and seek out the very best formulas and brands on the market seemed like the perfect fit for Fashionista's Sustainability Week.
Watch the full video below:
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