The latest development in Reformation's quest to further dominate your Instagram feed revolves around kids — or "littles," as the downtown Los Angeles-based brand is calling them. On Tuesday night, the retailer posted the above Instagram that teases a "#reflittles" line, starring two very adorable, very little littles and an equally little French bulldog.
The pieces on display — both tank dresses, one with a very Reformation-y floral print and another with white eyelet smock detailing — are reminiscent of items Reformation already stocks for adults (bigs?). It's almost as if the design team put two normal-sized dresses in an industrial-strength dryer, shrunk them up really well and then altered them to make them look less Emily Ratajkowski-friendly and more kid-appropriate. All of which is to say: I'd wear this stuff in a heartbeat — I think Ratajkowski would, too — but I guess that's what full-grown Reformation is for.
Elsewhere in the childrenswear space, Kim Kardashian posted a sneak peek at her and husband Kanye West's forthcoming joint kid's line, The Kids Supply, on Snapchat on Tuesday; the collection, per Kardashian, will drop as soon as this month.
Looks like everyone has high-end, cute-as-a-button kids clothes on the brain these days. What's in the water, guys?
Browse the full Kids Supply offering (complete with teeny-tiny chokers!) and prices in the gallery below.