Yumi Kim Is Hiring A Digital Marketing Coordinator/Assistant Manager In New York, NY

We are looking for a Digital Marketing Coordinator or Assistant Manager (depending on experience) to join our Ecommerce team and take a key role in managing our social media posts and advertising (facebook, google, retargeting, SEO, and other acquisition strategies).

Author:

Winnie Liu

Yumi Kim is a growing women’s contemporary fashion brand based out of NYC and known for our exclusive floral prints in vintage-inspired silhouettes. We are looking for a Digital Marketing Coordinator or Assistant Manager (depending on experience) to join our Ecommerce team and take a key role in managing our social media posts and advertising (facebook, google, retargeting, SEO, and other acquisition strategies). This is an amazing opportunity for someone who wants to join a small but growing company and has strong creative and analytical skills.

Responsibilities

Implement social media posts and ads. Review performance daily and make changes based on A/B testing, targeting experiments, and results to optimize performance.
Maintain and monitor SEO, display ads, and retargeting campaigns.
Track and report on performance of all digital marketing campaigns weekly and provide strategic suggestions on what to change and test
Report weekly on Google Analytics including acquisition channels, customer funnel, demographics, search, SEO, and changes to implement.
Monitor competitive landscape to identify new opportunities to grow the business and emerging channels to advertise.
Work with the marketing team on needed creatives and calendars to correspond with product launches and promotions.