Yumi Kim is a growing women’s contemporary fashion brand based out of NYC and known for our exclusive floral prints in vintage-inspired silhouettes. We are looking for a Digital Marketing Coordinator or Assistant Manager (depending on experience) to join our Ecommerce team and take a key role in managing our social media posts and advertising (facebook, google, retargeting, SEO, and other acquisition strategies). This is an amazing opportunity for someone who wants to join a small but growing company and has strong creative and analytical skills.

Responsibilities

• Implement social media posts and ads. Review performance daily and make changes based on A/B testing, targeting experiments, and results to optimize performance.
  
• Maintain and monitor SEO, display ads, and retargeting campaigns.
  
• Track and report on performance of all digital marketing campaigns weekly and provide strategic suggestions on what to change and test
• Report weekly on Google Analytics including acquisition channels, customer funnel, demographics, search, SEO, and changes to implement.
• Monitor competitive landscape to identify new opportunities to grow the business and emerging channels to advertise.
• Work with the marketing team on needed creatives and calendars to correspond with product launches and promotions.

Required Skills

• Bachelors Degree or equivalent
• Experience with running successful ad campaigns in facebook and instagram including targeting and A/B tests preferred
• Knowledge of running SEO, google adwords, and retargeting campaigns a plus
• Strong creative and analytical skills
• Working knowledge of excel
• Team player, multi-tasker, and detail-oriented

To Apply: Please send your resume to jobs@yumikim.com.