Shopping for hair tools can be a tricky and costly process. Most of the higher-quality models carry hefty price tags — but that doesn't necessarily mean there's no such thing as an inexpensive-yet-legit flatiron, blow-dryer or curling iron. You just have to know where to look. An unlikely treasure trove of hair styling tools that deliver consistent good hair days and are actually affordable? You guessed it: Amazon.
Among the e-commerce giant's bounty of beauty offerings are a range of blow-dryers, flat irons and curling irons by which its shoppers swear. Amazon Beauty let us in on the 11 most popular models – and here's the real clincher: every single one of shoppers' top picks costs less than $100. Not only that, but the majority of them even clock in at under $50.
Click through the gallery below to see which flat irons, curling irons and blow-dryers Amazon shoppers are obsessing over. (You can also check out the overall top-selling beauty products on Amazon from 2016, if you're curious about other categories.)
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