DFS Group Is Hiring An Assistant Editor In New York, NY

The Assistant Editor will generate and curate the content of our marketing activities (online and offline) reflecting the DFS brand positioning to become the preferred luxury shopping destination for the world traveler.
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POSITION: Assistant Editor
STATUS: Assistant Manager
REPORTS TO: Senior Editor
LOCATION: New York

APPLICATION: Please input job title, Assistant Editor with reference number DFS117161:
https://app.smartsheet.com/b/form?EQBCT=cc5c1167972b4ca6b1484fcc077991c8

MISSION

To generate and curate the content of our marketing activities (online and offline) reflecting the DFS brand positioning to become the preferred luxury shopping destination for the world traveler.

PRIMARY RESPONSIBILITIES

  • (30%) Generate valuable, engaging content (online and offline) for our consumers (focus today: China; Japan) in terms of:
       - Campaign
       - Destination / travel
       - Promotion
       - Brands (across all categories: fashion, beauty, watches & jewelry, wines & spirits, food & gifts)
  • (25%) Produce user-focused content concepts that are multifaceted and incorporate all elements of a great consumer experience (visual and tonality) across all platforms: from digital content to printed content (website, emails, printed material, social media etc.). Maintain a strong editorial tone reflecting the company philosophy and brand positioning in cooperation with the respective design team and copywriter; and communicate externally.
  • (25%) Oversee global social media channels (Facebook and Instagram) including content creation and execution, social listening, media buying and reporting.
  • (10%) Coordinate content generation with key influencers, subject matter experts, brand ambassadors and bloggers. Liaising with talent, transcribing and executing editorial.
  • (5%) Liaise with New York and Hong Kong content and design teams to ensure that the editorial concept is implemented as envisioned. Act as a service department for all marketing center of excellences: CRM, Digital Marketing, Retail Marketing, Category Marketing, PR & Events.
  • (5%) Support Senior Editor and editorial team with miscellaneous communication initiatives, proofreading, fact checking and formatting.

KEY COMPETENCIES

  • Creative: Develop ideas and editorial content that resonate with the world traveling luxury consumer and support sales.
  • Result-oriented: Ability to work quickly from concept creation to finished product.
  • Hands-on mentality.
  • Service mentality.
  • Entrepreneurial mindset: Implement an editorial process as part of the creative process.
  • Ability to work as part of a team.
  • Customer focus: Evaluate customer feedback and adapt accordingly: implement a “test and learn” culture to engage with the consumers.
  • Be proficient in digital / social media trends.

EXPERIENCE REQUIRED

  • Proven experience ideally in a magazine / e-commerce background in the luxury industry.
  • At least 5 years of editorial experience in a fashion-related industry.
  • Experience in working in a fast-moving entrepreneurial environment with competing deadlines and priorities.
  • Bachelor’s university degree or equivalent.
  • Fluent in written and spoken English.