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Must Read: 'Vogue' Japan Unveils Its Supermodel-Studded September Cover, Kylie Jenner Celebrates Birthday With New Makeup Line

Plus, bots are besting the $1 billion sneaker resale industry.

These are the stories making headlines in fashion on Friday.

Vogue Japan unveils its supermodel-studded September cover 
A slew of recognizable goddesses — Lara Stone, Joan Smalls, Doutzen Kroes, Vittoria Ceretti, Natasha Poly and Anna Ewers — front Vogue Japan's September issue shot by Luigi and Iango. The supermodels sport knit bralettes and a selection of chunky caps on the cover styled by Anna Dello Russo for a very 70's interpretation of autumn leaves. {@joansmalls/Instagram}

Kylie Jenner launches new makeup line to coincide with her 20th birthday
The beauty mogul is celebrating the end of her teen years with new additions to Kylie Cosmetics. Kris Jenner's little lip winner revealed a very pink makeup teaser on her Instagram (see image below). We still don't know what products will be included in the new range, Kylie promised to display the full collection on July 24. {@kyliejenner/Instagram} 

How bots outwitted the $1 billion sneaker resale industry
Gone are the days when sneaks were mere necessities housing our overworked feet. Last year, the athletic footwear industry generated $17.5 billion, with a resale industry estimated at $1 billion — thanks in part to tech-savvy high-schoolers reselling Nike Air Jordan and Adidas Yeezy shoes with the help of bots. These "bots" are computer programs that quickly perform constant iterations of tasks, from adding limited-release items to a cart to entering credit card information, thereby bypassing slower, human customers and frustrating shoe sellers hoping to sell their products to real consumers. Once bot owners have completed their orders, they promptly resell the new shoes at a much higher price. {Forbes}

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Hermès sales rise 8.4 percent in Q3 with a boost from Asia
Asian consumers have been especially eager to spend on the pricey croc-embossed carryalls. Hermès reported a sales growth of 8.3 percent in the second quarter, with Asia posting the fastest growth. With the exclusion of Japan, quarterly sales in Asia increased by 14 percent and growth in continental China has driven the company’s robust sales performance in the first half of the year. {WWD}

China's internet disruptions threaten to hurt the influencer economy 
This week, WhatsApp was disrupted by a Chinese government clampdown, which put tighter controls on the messaging service and left many users unable to send videos, pictures and even some texts. In addition, new restrictions were introduced to the popular micro-blogging platform Weibo. China is the world's largest driver of luxury market growth, and these restrictions on Weibo could have far-reaching consequences for luxury brands, because Weibo is a critical platform for the so-called "Wang Hong" or "internet celebrity" economy in which most major luxury brands participate. {Business of Fashion}

Hypebeast chats with the costume designer of many cult classic films 
Who doesn't want to live in Penny Lane's shearling coat in "Almost Famous" or dance with John Travolta in a pair of cropped trousers in "Pulp Fiction?" These charismatic characters and their clothes still influence the world of fashion on both the runway and the street. So to explore the dynamic of fashion and fashion in film, Hypebeast spoke to Betsy Heimann, the costume designer responsible for these iconic movie moments. {Hypebeast}

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