Cynthia Rowley Is Hiring An Editorial Director In New York, NY - Fashionista

Cynthia Rowley Is Hiring An Editorial Director In New York, NY

Editorial and PR strategist, specializing in fashion and lifestyle branding, this applicant will oversee the Cynthia Rowley brand in all press and editorial pitching and outlets.
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Editorial and PR strategist, specializing in fashion and lifestyle branding, this applicant will oversee the Cynthia Rowley brand in all press and editorial pitching and outlets. This position is responsible for, but not limited to, the following:

  • Editorial strategy and execution following brand’s voice
  • Acts as primary PR contact, building and maintaining strong relations with all media-related stakeholder groups (editors, influencers, stylists, VIPs, etc.)
  • Comfortable with long and short lead pitches and features
  • Proactively devise unique story angles and craft compelling press releases and media pitches that position the Cynthia Rowley brand positively in top tier publications.
  • Work cross-functionally with marketing, sales, design, production, e-commerce, and brand partners as required to achieve business goals
  • Ensure PR & Marketing tools are assets such as brand deck, bio, press kit and maintained
  • Oversee the Press Assistant with media monitoring – manage the creation and dissemination of weekly coverage reports to senior management and external stakeholders, as well as regular PR analysis around measurable objectives (seasonal, annual, for special projects)
  • Strong event management and production a plus

Skills and Experience:

  • Exceptional written communications skills across a range of formats (press releases, strategic plans, business reports, social media copy)
  • Demonstrate knowledge of fashion media best practices, as well as a proven track record in securing top-tier coverage
  • Established relationships with a variety of editors and influencers
  • Exceptional verbal and interpersonal skills
  • Results focused, with an ability to problem solve, adapt, multi-task and prioritize
  • Proactive with a can-do attitude and a natural aptitude to think outside of the box

To Apply: Please send your resume to careers@cynthiarowley.com