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Must Read: Kim Kardashian Lookalikes Become Powerful Influencers, Victoria Beckham To Show During London Fashion Week

Plus, Jordan Brand unveils exclusive new women's sneaker collection for spring.
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These are the stories making headlines in fashion on Friday.

Kim Kardashian lookalikes are becoming powerful influencers 
Thanks to the wonders of modern medicine and contouring kits, there's a subculture of influencers that consist of Kim Kardashian lookalikes. This group of faux Kris Jenner offspring boast immense social media followings and have actually turned their doppleganging ways into a business with various brands seeking to partner with the Kardashian copies. {WWD}

Victoria Beckham to show during London Fashion Week in September
To celebrate a decade in the clothes-making business, Victoria Beckham is ditching her usual Sunday runway slot during NYFW for a spot on the LFW schedule in September — seeing as how England birthed her singing career, pleather wardrobe and soccer babe of a husband, we support her decision to return to the motherland. New York still has the pleasure of hosting the designer for her upcoming Fall/Winter collection, but instead of a catwalk spectacle, she will showcase the garments during small presentations at the James Burden Mansion in Manhattan's Upper East Side. {Vogue UK}

Jordan Brand unveils exclusive new women's sneaker collection for spring
Make way for pretty pastels this spring as Jordan Brand launches three women's exclusive renditions of the Air Jordan 1 and Air Jordan 12. Done in a luxury satin fabric with suede accents and gold hardware, these ultra-femme kicks retail from $150 to $190 and will be available for purchase in March. {Hypebae}

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Marchesa released its Pre-Fall 2018 lookbook 
The recent whisperings about Georgina Chapman haven't been about her decadent tulle offerings for Marchesa — but rather, they've focused on her separation from her husband, disgraced Hollywood predator Harvey Weinstein. So with fashion week creeping up on us and with pre-fall presentations in full swing, the question on everyone's mind is: What will Marchesa do? Yesterday, the brand released its pre-fall lookbook for both Marchesa and Marchesa Notte without holding press appointments. Marchesa is marching on. {WWD}

Emily Oberg launches her own creative agency
Emily Oberg has upped her cool once again with the announcement of her latest business venture. The Kith Women creative lead and streetwear style starlet is launching Sporty & Rich Creative, an agency that will provide a variety of services, which will include: interior design, vintage furniture and art sourcing, art direction for photo and video and art direction and production for print projects. {Hypebae}

The past, present and future success of protest dressing 
The female attendees' decision to wear black to The Golden Globes Awards has sparked numerous conversations on how a garment — something that can be easily taken off or viewed as a shallow display — can be used as a powerful means of protest. Plenty of industry heavyweights have offered their two cents on the matter, and Alexandra Shulman is the latest fashion person to speak up on the subject in a piece she penned for Business of Fashion. "In this social media-obsessed, short attention span world, there is a danger of the clothes becoming the story and overshadowing the message," Schulman writes. "It's one thing to talk about or dress for change, it's quite another to get into long-term action away from the febrile moments on the red carpet and catwalk." {Business of Fashion}

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