In early December, Kim Kardashian took to social media to debut Kanye West's Yeezy Season 6 collection. Styled by Carine Roitfeld, the reality star-turned-business mogul was photographed paparazzi-style in her favorite looks while running errands — a McDonald's run, stopping at FedEx, getting gas, going to business meetings, making calls and the like. The unconventional "runway show" was certainly a surprise, as rumors swirled last fall that West had plans to unveil his collection in Paris instead of New York. But for a family building a lucrative brand around their hometown of Calabasas, it was probably the best business decision and marketing tactic the fashion power couple could have made.
Almost two months later, Yeezy Season 6's lookbook still lives on. Social media was flooded with #YeezySeason6 posts on Tuesday evening, featuring a slew of Kim lookalikes and Insta-celebrities recreating Kardashian's to-do list. Paris Hilton, who Kardashian refers to as "Forever the OG," even transformed herself into a "Kim clone" to promote the collection. Jordyn Woods, Amina Blue and Sarah Snyder were also among the blonde-haired models to show off the new Yeezy designs, which you can view in the gallery below.