Williamson PR / 180 the Store Is Hiring A PR Account Executive In New York, NY

Williamson PR/180 the Store, a luxury Fashion/Lifestyle Public Relations, Marketing and Retail seeks an Account Executive to oversee key women sportswear and accessory clients.
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Williamson PR/180 the Store, a luxury Fashion/Lifestyle Public Relations, Marketing and Retail seeks an Account Executive to oversee key women sportswear and accessory clients.
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Williamson PR/180 the Store, a luxury Fashion/Lifestyle Public Relations, Marketing and Retail seeks an Account Executive to oversee key women sportswear and accessory clients.

Responsibilities:

  • Develop and execute seasonal communication strategies and brand positioning in the marketplace
  • Secure top-tier media placements in lifestyle/fashion, travel and business print and on-line publications.
  • Work directly with the clients to create, develop and execute Fashion week and special events, media events and in-store regional events
  • Develop and write media release, fact sheets, and seasonal inspirations.
  • Maintain and develop relationships with key market editors
  • Interface daily with clients on relevant press opportunities and activities
  • Prepare and complete monthly client analysis reports.
  • Create strategic story angles and daily product placements that strengthen the client’s brand and positioning in the marketplace
  • Identify and understand global resources, capabilities, and tools to support client needs. Continue to strive to increase knowledge of company policies, procedures, and client business.
  • Manage and provide clear guidance to junior-level account executives and assistants

Requirements:

  • Minimum 5 years of Fashion Public relation agency experience or a similar position 
  • Excellent knowledge of the fashion industry and established base of media contacts 
  • Strong written and verbal communication skills 
  • Ability to clearly and succinctly articulate new ideas – must be comfortable presenting in front of clients 
  • Ability to multi-task and manage priorities – must be detailed oriented 
  • Ability to think creatively and execute ideas

Please send resume to job@williamsonpr.com