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The Technique You Need to Know If You Want to Avoid Cake-y Looking Makeup

Honestly, who doesn't want that?
Photo: @jackieaina/Instagram

Photo: @jackieaina/Instagram

Beauty tutorials are big on YouTube — a search for "makeup tutorial" and "hair tutorial" yields more than five million videos. In this weekly series, we put a mix of popular and under-the-radar tutorials to the test and show you what's best.

Chances are, if you've worn makeup, you've also had an experience or two with cake-y looking makeup. Ugh. You've certainly seen it on others: that heavy, chalky, settled-into-every-line-and-pore effect that can happen when there's too much product and not enough blending. But it doesn't have to be that way! Avoiding cake face isn't all that difficult — especially with today's truly advanced makeup formulas — it's simply a matter of using the right application technique.

That's where this video tutorial from beauty vlogger and influencer Jackie Aina comes in. The makeup expert demonstrates her step-by-step process for creating a full-coverage, matte look that's anything but cake-y looking. It's full of pearls of useful beauty wisdom, such as: "The easiest way to avoid a cake-face is to not apply foundation anywhere near your jawline or hairline." See? You already learned something. 

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Watch the full video below to see Aina's full rundown and gain even more of her valuable insight:

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