Must Read: Discussing the Met Gala Dress Code, How Brands Can Stand out on Social Media

Plus, Cardi B's Fashion Nova collaboration will feature a whopping 80 to 100 pieces.
Author:
Publish date:
Katy Perry at the 2017 Met Gala. Photo: Theo Wargo/Getty Images For US Weekly

Katy Perry at the 2017 Met Gala. Photo: Theo Wargo/Getty Images For US Weekly

These are the stories making headlines in fashion on Thursday. 

What to wear to the Met Gala 
We're on the edge of our seats waiting to see what this year's Met Gala attendees will wear down the red carpet. Will stylists ask their go-to sartorial gods for a timeless white gown, or will they look to the literal gods for a biblical-inspired look? With the religion-themed event just weeks away, British Vogue discusses the dress code and how people might interpret it. {Vogue UK

How brands can stand out on social media
Much like the rest of us, brands are still mourning the loss of time-stamped, chronological feeds and trying to figure out how to stand out in the face of Instagram's elusive algorithm. To help fashion labels achieve higher engagement rates, Business of Fashion consulted some industry pros to boil down five tried-and-true methods for social media success. {Business of Fashion

Cardi B's Fashion Nova line will feature 80 to 100 pieces 
Last week, Cardi B made a million headlines for doing all sorts of things like dropping an album, releasing a Petra Collins-directed music video, confirming her pregnancy and announcing a partnership with her favorite fast-fashion retailer Fashion Nova. While we don't know the rapper's due date or the sex of the Bardi baby just yet, we now know that her Fall 2018 collection for Fashion Nova will debut this October and will feature a whopping 80 to 100 pieces, including denim, dresses and outerwear. {Fashionista Inbox} 

Drug and discount retailers partner with influencers to boost beauty sales
Who run the world? Influencers. According to WWD, micro-influencers are passing up partnerships with indie beauty brands and instead linking up with the nation's biggest mass-market chains. Discount retailers, such as Walgreens, Walmart and 7-Eleven, hope teaming up with influencers will discard the notion that such stores are tired and uncool outlets in the minds of millennials. {WWD

A rundown of brand activations at Coachella
A slew of fashion and beauty brands have cool, Instagrammable activations and events planned to heavily court festivalgoers and their followers at Coachella. The festival's official sponsor is Sephora, but brands ranging from Dior, Levi's, Moschino, Puma, Onitsuka Tiger, Revolve and Rachel Zoe will all be hosting pop-ups, pool parties, flower-filled brunches and more for all those headed to Indio this weekend. {WWD

Bernard Arnault said rumors of an LVMH bid for Chanel are false 
At LVMH's annual meeting in Paris on Thursday, the French conglomerate's Chairman and Chief Executive Officer Bernard Arnault, shut down rumors that he had met with members of the Wertheimer family to discuss acquiring Chanel: "Chanel is an outstanding business, but we are not in contact with them.I don't know who told you that, but in my opinion, it's fake news." {WWD

Tattoo artist JonBoy launches merch 
JonBoy, the New York City-based artist who's widely known for marking up supermodels with itty bitty tattoos, is launching his very own line of music festival-inspired merch. The tattooer's first-ever clothing range consists of vintage sportswear, including a T-shirt, biker shorts and a windbreaker, accompanied by accessories like a face mask, bandana, shoulder bag and lighter. You can shop the collection on Frenzy's site when it drops on Apr. 13. {Hypebeast

Facebook's updated privacy policies are having negative effects on fashion apps and influencers
While Facebook and its suit-wearing founder are under intense legal scrutiny right now, fashion apps and influencers are left scrambling due to Facebook/Instagram's tightened privacy policies. Currently, third-parties can no longer access follower lists, relationships information, likes or receive notifications when media is posted. In other words, businesses that aggregate data about influencers will cease to exist. {Business of Fashion

Stay current on the latest trends, news and people shaping the fashion industry. Sign up for our daily newsletter.