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HL Group Is Hiring An Account Director, Fashion In New York, NY

HL Group specializes in marketing and communications strategies across fashion, beauty, lifestyle, design, spirits and travel industries.
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A fast-growing, dynamic New York-based Communications, PR, and Marketing Consulting firm , HL Group seeks an Account Director to work on a team serving women’s, men’s and lifestyle fashion brands. The firm specializes in marketing and communications strategies across fashion, beauty, lifestyle, design, spirits and travel industries.

ROLE & RESPONSIBILITIES

  • Lead strategic product placement, features and news stories in national and key regional magazines, newspapers, TV and online media outlets.
  • Work closely with supervisor to develop and execute communications strategies while developing story angles and writing of press materials
  • Maintain and strengthen editor relationships. Secure opportunities for clients including speaking engagements, sponsorship opportunities, award submissions, etc.
  • Lead management of press events to support seasonal launches, collections, and other brand introductions
  • Lead Client Calls - Interface with key client executives and marketing/PR point-of-contacts
  • Interact with firm’s AVPs and VPs to solicit brand- and industry-specific expertise
  • Develop and maintain a voice of authority with clients and peers alike
  • Take on a lead role in NYFW and special event support securing media coverage and attendance for shows and presentations while overseeing list development, RSVP management and seating charts
  • Manage team of Senior Managers, Managers, Coordinators and Assistants, overseeing day to day client activity

QUALIFICATIONS

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  • Minimum five years of relevant experience on either the agency or client side, with proven experience securing product placement, features, and news stories for clients and/or brands
  • Relationships within the fashion/lifestyle media (specifically market/ features editors and directors) on both a national and regional level
  • Exceptional interpersonal, networking, and verbal/written communications skills
  • Ability to handle multiple projects simultaneously in a high-energy, fast-paced environment
  • Experience with broadcast booking and relationships with industry influencers a plus
  • Proficient in Microsoft Outlook, Word, Excel, and PowerPoint
  • Exhibiting strong writing, communication and presentation skills to effectively articulate ideas to clients, agency and colleagues
  • Proficient in Microsoft Outlook, Word, Excel, and PowerPoint

To Apply: Please send your resume to resumes@hlgrp.com, subject line Account Director.