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Tomas Maier, the Brand, Is Shutting Down

Just weeks after Tomas Maier, the person, departed from Bottega Veneta.
Tomas Maier. Photo: Vittorio Zunino Celotto/Getty Images

Tomas Maier. Photo: Vittorio Zunino Celotto/Getty Images

Just two weeks after news broke that Tomas Maier was leaving Bottega Veneta, where he served as creative director for 17 years, another announcement has been made that the designer's eponymous brand is also shutting down.

According to WWD, the brand's two Manhattan stores and e-commerce operations will go dark by the end of 2018, affecting somewhere between 20 and 30 employees. Kering, the luxury conglomerate that was most heavily invested in Tomas Maier (in addition to owning Bottega Veneta) said in a statement that Tomas Maier, the person, remains the owner of Tomas Maier, the trademark, and that Kering "would do its best, over the next few months, to safeguard employment, in coordination with local unions."

Kering has been making a series of streamlining moves recently, which have included selling its stake in Stella McCartney back to the designer, selling its Puma shares and beginning conversations with Christopher Kane about selling shares in his company back to him. The conglomerate first invested in the Tomas Maier brand in 2013, when it was then generating under $10 million in revenue, according to WWD.

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Founded in 1997, Tomas Maier became known for its swimwear and knits. As recently as this past spring, the label had recruited new management, including the hire of Gautam Rajani (formerly at Diane von Furstenberg) as the brand's global director of sales and business development; it had also collaborated with Uniqlo on a capsule collection for this summer.

Having exited both Bottega Veneta and his eponymous label in a short span of time, it's not clear what's next for Maier. But since he told WWD that he is "looking forward to the next chapter in [his] life," and he still owns the rights to his name, we can only hope it'll be something good.

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