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Industry Icons Got Dressed up in Sustainably Made Gowns for the Green Carpet Fashion Awards

The event honored the commitment of luxury fashion houses to eco-friendly practices.
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Donatella Versace and Cindy Crawford in Versace at the 2018 Green Carpet Fashion Awards. Photo: Dave Benett/Getty Images

Donatella Versace and Cindy Crawford in Versace at the 2018 Green Carpet Fashion Awards. Photo: Dave Benett/Getty Images

On Sunday evening, models, Hollywood starlets and designers gathered at Milan's La Scala for the Green Carpet Fashion Awards. The event is put on by Eco-Age — a sustainability and communications consultancy — and honors the commitment of luxury fashion houses to eco-friendly practices in addition to recognizing the Italian fashion industry's contribution to global innovation. 

Only in its second year, the awards show boasted a literal green carpet to showcase guests' chic sustainable looks, all certified by Eco-Age's principles. The glamorous guest list included big-time actresses like Julianne Moore and Cate Blanchett, who both wore eco-conscious gowns: Moore sported a custom Salvatore Ferragamo dress made from post-consumer PET bottles, while Blanchett opted for a Stella McCartney look from her 2014 Green Carpet collection. Joining them on the eco-friendly front were Alison Brie in a bespoke Miu Miu GOTS (Global Organic Textile Standard)-certified organic silk gown and supermodel Cindy Crawford in an emerald-colored GOTS-certified silk Versace gown embellished with Swarovski lead-free Advanced Crystals. 

Meanwhile, Philosophy dressed Alessandra Ambrosio in a custom tulle dress made from regenerated polyester fabric, and Stella Maxwell in a custom upcycled denim outfit decorated with silver paillettes from the brand's dead stock materials

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Inside the iconic opera house, 14 awards were given out to industry icons like Donatella Versace for her label's sustainability initiatives and Suzy Menkes for championing the makers and producers of the luxury supply chain. Lesser known individuals and groups were also recognized: Ferragamo's cobblers received a craftsmanship award; the Woolmark Farmers took home the eco-stewardship award and writer and advocate Sinéad Burke was honored with the GCFA leaders award for her work around diversity and inclusiveness. 

The Green Carpet Fashion Awards were the perfect glamorous goodbye to yet another inspiring season in Milan, and they were also an important reminder to celebrate those who put sustainability at the heart of fashion. You can see all the eco-friendly designer looks in the gallery below. 

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