Must Read: Kate Moss's Daughter Lila Grace Is the Face of Marc Jacobs Beauty, Drake's Ovo Label Expected to Reach $50 Million in Revenue

Plus, Emily Ratajkowski got arrested at a protest on Thursday.
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Lila Moss for Marc Jacobs. Photo: @marcjacobs/Instagram

Lila Moss for Marc Jacobs. Photo: @marcjacobs/Instagram

These are the stories making headlines in fashion on Friday.

Kate Moss's daughter Lila Grace is the new face of Marc Jacobs Beauty 
Kate Moss's daughter Lila Grace has just landed her first big beauty contract as the new face of Marc Jacobs Beauty. The brand revealed the news on Instagram Thursday, sharing a photo of the 16-year-old, shot by David Sims, wearing a bold purple cat-eye look by makeup artist Diane Kendal. {WWD

Drake's OVO label is expected to reach $50 million in revenue 
Drake and business partner Oliver El-Khatib are on track to build a streetwear empire that, according to close sources, could surpass $50 million in sales this year. Their contemporary sportswear line, OVO, boasts a range of owl-branded T-shirts, hoodies and hats, and has collaborated with Nike's Jordan brand, Canada Goose, Clarks, Timberland and artist Takashi Murakami. Now, with a firm foundation in place, OVO is looking to expand its retail network. {Business of Fashion

Emily Ratajkowski got arrested at a protest 
On Thursday, Emily Ratajkowski, Amy Schumer and 300 other protestors were arrested in Washington, D.C. after participating in a public demonstration against the Supreme Court nomination of Brett Kavanaugh. "Today I was arrested protesting the Supreme Court nomination of Brett Kavanaugh, a man who has been accused by multiple women of sexual assault," Ratajkoski wrote in an Instagram caption following her detainment. "Men who hurt women can no longer be placed in positions of power. Kavanaugh's confirmation as a Justice of the Supreme Court of the United States is a message to women in this country that they do not matter. I demand a government that acknowledges, respects and supports women as much as it does men." {Hypebae

Mall brands are testing monthly subscription services 
Faced with declining mall traffic, traditional mall retailers are bringing their stores into the homes of shoppers via online rental services. This week, Express unveiled a monthly subscription rental service dubbed "Style Trial," which allows shoppers to rent three pieces at a time for $69.95. Ann Taylor and New York & Company, have also launched rental platforms this year. "If it works, the rental model could help solve a litany of problems faced by affordable clothing chains," writes Cathaleen Chen for Business of fashion. "Rental services are a way to hook customers even if they never set foot in a store, and can serve as a low-cost way to generate revenue off of excess inventory." {Business of Fashion

In praise of the Prada Linea Rossa reboot 
The current fashion moment is full of nostalgia, so Prada decided to relaunch its '90s sportswear Linea Rossa line for this fall. And its newly-released collection has already been met with praise: "The implementation of futuristic technology like Graphene padding, Gore-Tex Pro® lining, seamless, heat-sealed constructions, and even updates to Prada's own Tela Tecnica fabric into each garment in the Linea Rossa line is an act of progression rooted in an enduring legacy," writes Gregk Foley for Highsnobiety. "The new Linea Rossa collection is both groundbreakingly modern and true to its past." {Highsnobiety

Louis Vuitton CEO talks streetwear and the state of retail 
Michael Burke, Louis Vuitton's chairman and chief executive, was in California last week to celebrate Louis Vuitton's expanded South Coast Plaza store and atelier. At the event, Burke shared his thoughts on the state of retail, streetwear, the pop-up strategy and Supreme. He also touched on his initial meetings with Virgil Abloh and James Jebbia. {WWD

There's a new all-white edition of the Off-White x Rimowa suitcase 
After the first Off-WhiteRimowa suitcase sold out, the duo is releasing a new coveted roller at Hypefest in Brooklyn on Oct. 6. The new edition comes in all white and employs the same transparent polycarbonate outer shell as the first one. Only the rubber of the wheels and lock dials are black, while everything from the wheels to the handle is done in white. {Hypebeast

Nordstrom collaborates with MCM on its latest pop-in shop 
Nordstrom is teaming up with MCM as a part of its continuous Pop-In@Nordstrom series. The shop-in-shop space will feature over 100 exclusive items including bags, small leather goods and novelty items including monogrammed basketballs and footballs by Wilson, New Era hats, boxing gloves by Everlast, Champion sweatshirts and more for both men and women. The shop launches Friday and will be available in 10 cities and online. {Fashionista inbox} 

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