BPCM Is Hiring A Senior Account Executive In New York, NY

BPCM is looking for a charismatic Senior Account Executive for our Fashion PR Team with a proven track record of planning and implementing marketing strategies developed with clients to support the promotion of their product or brand to a desired target audience.
Author:
Publish date:
bpcm new.jpg

BPCM is looking for a charismatic Senior Account Executive for our Fashion PR Team with a proven track record of planning and implementing marketing strategies developed with clients to support the promotion of their product or brand to a desired target audience. Ideal candidates will have a minimum of 5 years of previous experience working with large Fashion, Consumer/Lifestyle and/or Retail brands at a public relations agency. The candidate for this role must possess excellent stylist, editorial and talent contacts, familiarity with fashion and beauty influencers/bloggers, have strong writing, media relations and client interaction skills, in-depth knowledge of the fashion & beauty industry and trends and should be well organized and great at multitasking.

The Senior Account Executive Responsibilities will be (but are not limited to):

  • Serve as a primary client contact with the proven ability to manage and drive multiple client account programs and teams delivering strategic value
  • Plan, develop and advise clients on integrated and measurable PR initiatives
  • Generating creative ideas and solutions to everyday problems and challenges
  • Pro-actively pitch and secure maximum editorial opportunities. Maintain press interest in existing products and create ‘buzz’ around new launches
  • Daily press interaction; nurture and develop strategic relationships with editors across all channels via regular communication and press appointments
  • Maintaining strong relationships with key fashion influencers, fashion stylists and bloggers
  • Ensuring that client and stylist’s requests are fulfilled, delivered on time and are value-producing
  • Manage all aspects of specialty events from guest list creation, client management, budget, VIP outreach and press coverage
  • Writing press releases, assisting budget management, managing events
  • Multitask across multiple client accounts and projects under deadline, manage client timelines and budgets
  • Ensure that key milestones and projects are on track, within prescribed timelines and on budget
  • Display exceptional verbal and written communication skills
  • Directly manage day to day activities on 6-8 accounts

Required Experience and Skills

  • B.A. and 5 years PR agency experience working on publicity campaigns with top Fashion, Consumer/Lifestyle brands, preferred experience in womenswear and accessories. MUST HAVE AGENCY EXPERIENCE IN LUXURY BRAND PR.
  • Superior press release and pitch writing, communication and presentation skills
  • Exceptional interpersonal and relationship-building skills; adept at developing rapport with clients to maintain strong working relationships
  • Ability to align press initiatives with business goals of brands/clients
  • Expert at maintaining ongoing relationships with members of top-tier media.
  • Advanced presentation skills - ability to manage and gain confidence of client
  • You enjoy opportunities to collaborate with colleagues on projects.
  • Independent thinker with hands-on can-do, “roll up your sleeves” attitude.

To apply, please submit your resume to https://bpcm.bamboohr.com/jobs/view.php?id=47