It feels like we're writing about a new Kith collaboration on a near-weekly basis, from Kith x Versace to Kith x Net-a-Porter (which was also Kith x Champion). The streetwear mega-retailer has grown its booming business through strategic partnerships with big brands in the fashion space — so it was really only a matter of time before its founder, Ronnie Fieg, decided to delve into beauty. On Friday, the brand announced its first foray into the cosmetics space, a collaboration with none other than Estée Lauder.
The limited-edition Kith x Estée Lauder mashup comes in the form of a (very chic, we must admit) beauty kit and features five of the beauty brand's skin-care products, all full-size and outfitted in Kith-branded packaging. While none of the items included in the lineup are new additions to Estée Lauder's product range, they have arguably never looked better: Kith dipped into the storied cosmetics brand's archives to reimagine its packaging in all white, with a vintage logo that was first used when Estée Lauder was created in 1946.
The five-piece set comes housed in a transparent lucite train case with gold hardware featuring the Kith logo, inside of which is nestled a canvas bag with a travel-size mirror. It all retails for $145.
As for the products themselves, the Kith-ified lineup will include Estée's Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask, Advanced Night Repair Synchronized Recovery Complex II, Micro Essence Aquaceutical Mist, Lip Conditioner and Revitalizing Supreme+ Global Anti-Aging Cell Power Creme.
In honor of the collaboration, photographer Philippe Salomon also shot a campaign featuring a variety of models with skin tones ranging from fair to medium and no-makeup makeup, showing off radiant, dewy skin.
Click through the galleries below to see the full Kith x Estée Lauder collection, and, below that, images from the campaign.
Kith x Estée lauder launches on March 15 at 11 a.m. in Kith stores and online.
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