Must Read: ThredUp Reports Resale Will Outpace Fast Fashion, What Revenue Streams Work Best for Media Companies

Plus, how Supreme Italia gets away with legal fakes.
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Photo: Matt Cardy/Getty Images

Photo: Matt Cardy/Getty Images

These are the stories making headlines in fashion on Tuesday.

ThredUp reports that resale will outpace fast fashion 
The fashion resale market is exploding, growing 21 times faster than the retail market over the past three years, according to ThredUp's annual Resale Report. The report, which was done in conjunction with retail analytics firm GlobalData, found that 56 million women bought secondhand products in 2018, an increase of 12 million new secondhand shoppers from the year prior; it also found that the secondhand market will be larger than fast fashion by 2028. This increased growth can be credited to millennials and Gen Z, who adopt secondhand items almost three times faster than the average consumer. You can read the full report here. {Fashionista inbox} 

What revenue streams work best for media companies 
Publishers are experimenting with a range of revenue streams to make up for the lack of ad sales. And while several opportunities show promise, including paywalls, live events, video, podcasting and e-commerce, it's hard to know what will generate the most money. Fortunately, Amy Odell analyzed a number of different revenue streams to see which ones actually work. {Business of Fashion

How Supreme Italia gets away with legal fakes 
Supreme has a long history of using other brands' designs without permission. Now, the label itself is the target of imitation by a company that trademarked its name in Europe. Dubbed Supreme Italia, the company has no ties to the James Jebbia-founded skate brand, but it wants to capitalize on the community that Jebbia created via a complex legal loophole. {CNN

New York is allegedly close to banning fur
Animal-rights activist and Assemblywoman Linda Rosenthal has introduced a bill in New York that would phase in a state fur-sale ban by 2021. In response to the anti-fur legislation, the Fur Information Council of America has tapped lobbyists TLM Associates and James Capalino Associates to represent New York furriers. {New York Post

What Anthropologie's extended size range means for plus-size fashion 
"Finally, the majority of American women are getting a better chance to look like the people they've always been," writes Amanda Mull in a piece that explores why Anthropologie's decision to offer extended sizing marks an important step forward for plus-size fashion. "Plus-size shoppers have been complaining about being left out of fashion for ages, but with the advent of social media, their complaints have gained both specificity and momentum online," Mull explains. "This pressure on brands to better serve a greater variety of consumers will likely only intensify, pulling more companies into the market." {The Atlantic

Expert tips on how to store clothes 
London-based fashion curator Shonagh Marshall – who has archived collections for Alexander McQueen and catalogued the late Isabella Blow's wardrobe – has a wealth of knowledge about how to keep clothes in mint condition. Marshall revealed the best storing practices — everything from avoiding wire hangers to moth-proofing cashmere — in a new piece with British Vogue. {British Vogue

Goop is at the center of the multi-trillion dollar wellness industry 
Goop has faced criticism for promoting health products that lack evidence of medical benefit, but that hasn't stopped athleisure enthusiasts from running to the company for all their wellness needs. The Gwyneth Paltrow-led lifestyle brand held its annual conference in New York earlier this month, where people enjoyed a day filled with psychedelic medicine, all-natural skin care, superfoods and Reiki energy healing. And while the event presented some interesting holistic alternatives and treatments, attendees were quick to trust Paltrow, because they view her and her company as a leader in the wellness field. {Business of Fashion

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