Krupp Group Is Hiring An Account Coordinator, Fashion + Digital In New York, NY - Fashionista

Krupp Group Is Hiring An Account Coordinator, Fashion + Digital In New York, NY

At Krupp Group, we help visionaries in fashion, lifestyle, health & wellness, beauty and travel establish cultural resonance.
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krupp group logo 2019

Title: Account Coordinator, Fashion + Digital
Position Reports To: Account Director + Account Manager 

Basic Function: Support editorial + Digital teams in managing and facilitating editorial requests, influencer requests and press opportunities for designated clients. Focus on securing product placement and features as well as coming up with out-of-the-box ways to promote the brands and garnish larger feature pieces. Additionally, your job is to oversee and manage the team’s seasonal interns. 

Essential duties: 

  • Sample Requests
    o Manage sample requests for editorial + influencer requests and shoots as well as image requests and proactive product pitching across various media platforms including: print, digital, broadcast, VIP sources (depending on scope of services per client)
    o Act as liaison between client and Krupp Group regarding sample inventory and manage internal client sample requests to facilitate sending and returning per client and Krupp Group’s needs
    o Build positive professional relationships with media and influencers as well as clients
    o Handle influencer execution on sponsored campaigns
    o Log in, check in, and record editorial and sample info using Launch Metrics and Google docs
    o Keep track record of outstanding samples and missed opportunities per client seasonally 
  • Perform credit checks, cross referencing with info already listed on linesheets and client directly 
  • Organize and prepare seasonal client mailings and giftings (as needed) including facilitating mailing addresses, maintaining gifting target lists, handling shipments, monitor social media and influencer placements, etc. 
  • Compile monthly client reports outlining all account activity, sample / image requests, credit requests, secured coverage including editorial and digital, and upcoming coverage to have reviewed by senior team 
  • Maintain master media and influencer contact list, updating any industry shifts, promotions and departures 
  • Press
    o Constantly monitor due press on a daily basis – utilizing Google Alerts, Instagram, Muckrack, Google search with key terms, as well as print issue subscriptions
    o Request advanced copies from editorial assistants as needed
    o Clip, scan and properly save secured press in a timely manner
    o Confirm media impressions and/or UVM’s per press hit 
  • Proactive Strategy
    o Brainstorm new and creative ways for client awareness
    o Work with senior staff to distribute look books, client pitches and trend blasts
    o Research up and coming influencers who are relevant in the space
    o Promote client sample sales, trunk shows, in-store events, etc.
    o Conduct market check-in’s with media at least twice a month in order to identify opportunities to pitch clients 
  • Seasonal Press Previews o Build out media invite lists
    o Liaise across departments to coordinate and execute preparation of agency press previews
    o Support in scheduling, documenting, and confirmation of all appointments
    o Greet and walk thru each collection with media maintaining notes and feedback per collection
  • Events + Fashion Week
    o Support senior staff in pre and post fashion week show and/or client event preparations
    o Manage all client guest, sales, personals, and media and influencer lists, format and import properly onto Launch Metrics
    o Manage RSVPs for events, fashion shows, or presentations with Launch Metrics
  • o Support front-of-house team with check-in onsiteo Monitor, clip, and keep track of post-show / event press coverage including social placements

Internship Program

  • Mentor and educate interns seasonally, working across departments on the hiring process
  • Provide managerial support and delegate projects and support activity
  • Organize intern welcome breakfasts and farewell events

Qualifications:

  • At least 2 years of experience in fashion public relations, marketing, communications
  • Bachelor’s degree
  • Has excellent writing skills and professional communication etiquette
  • Has exceptional interpersonal skills
  • Ability to multitask efficiently and manage multiple personalities is a must
  • Passionate, engaged, and motivated with a proven ability to work well under pressure and autonomously in fashion communications
  • Action-oriented, resourceful, and creative thinker who has a strong eye for detail
  • Proficient in MS Word, Excel, Powerpoint and Outlook
  • Familiarity with Launch Metrics and Muckrack is preferred

To Apply: Please email your resume and cover letters in PDF to jobs@kruppgroup.com