Beth Shapouri
Stories By This Author
The Tricky Work of Sourcing Ingredients for Natural Brands
One bad drought can mean big trouble.
The Rise and Fall — and Rise — of Beauty Subscription Boxes
After a downward trend in the category, some brands are getting it right, and things are looking up.
What's Really Going on With Millennials and Skin Care?
Anti-aging is out, masks are in.
No-Makeup Makeup: 8 Brands That Enhance Rather Than Conceal
Because by "no makeup" we really mean "no-one-will-know" makeup.
What the Hell Is a Pre-Shampoo Treatment — and Do You Need One?
Turning on the water may no longer be Step One in your shower routine.
I Tried Baby Foot and All I Got Was Incredibly Soft Feet
What it's really like to use the grossest — and most amazing — sole treatment on the market.
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Why Everything Is in a Cushion Compact All of a Sudden (and 7 Products That'll Convert You)
Remember how you loved to sponge paint in the '90s? That's how you're about to apply all of your makeup.
6 Weird Things That Happen When You Stop Washing Your Hair
Yes, laying off the shampoo has a few odd side effects. Here's what to expect.
Will Spray Nail Polish Change Your Life?
Mist-on nail lacquer is the new thing in manicures. Here's how it works — and our verdict.
Anti-Pollution Skin Care: 7 New Products and How They Work
A slew of new formulas claim to block your skin from the great outdoors. But are they legit?
How Lindsay Ellingson Made the Transition from Supermodel to Beauty Mogul
The 31-year-old powerhouse behind Wander Beauty shares how she turned her love for makeup into a thriving business.
Everything You Need to Know About the Latest Eyebrow Fillers
Get schooled on the best new launches — and what they mean for how we're doing brows now.
How Beauty Social Media Maven Manal Shaikh Became an Instagram Star... Without the Overshare
The 23-year-old with a psychology degree is the force behind three of the beauty world's most popular Instagram accounts
7 Color Correctors That Will Make Your Skin Look Photoshopped
With "neutralize" overtaking "conceal" as the buzzword in skin-tone perfection, we tested the latest color-correcting makeup offerings.