Retailers Are Updating Their Loyalty Programs — but Will They Keep You Coming Back?
Big brands are looking to deepen consumer relationships through exclusive programs for those who commit to shopping with them regularly.
Hilary George-Parkin
Stories By This Author
How the Contemporary Market Got Its Groove Back
The "contemporary" moniker used to have a negative connotation for fashion labels, but a new class of buzzy brands at approachable price points has helped change that.
Are Ultrafast Retailers Like Fashion Nova Ripping Customers Off?
The warning "buyer beware" may be more important than ever in the era of e-commerce and Instagram brands.
The Fur Sustainability Debate: Is Real or Faux Better for the Planet?
With more and more designers ditching the real stuff, it's the question on everyone's mind.
Are Influencers Influencing Where Young People Travel?
Even without hard sales numbers, hospitality groups say hosting social media-savvy guests is an essential part of marketing to today's travelers.
Inside the World of Top Fashion Bloggers' Biggest Superfans
Get to know the (mostly) teenage fandoms that follow influencers like it's their job.
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How Instagram Helped to Turn So Many Bloggers Into Swimwear Designers
"People have a sort of voyeuristic nature about them ... they want to see someone on the beach in Anguilla or on a yacht and looking amazing and flawless in a bikini."
Happy Socks Built a $100 Million Sock Business — and It's Coming for Women's Fashion Next
The nine-year-old Swedish sock label is introducing more styles, fabrics and patterns to brighten up your underwear drawer.
The Moms and Trends Fueling the Boom of Fancy Baby Clothes
Luxury labels like Givenchy, Balmain, Dolce & Gabbana and Gucci are making a big play for the children's market, and many parents are buying into it — despite their little ones' inevitable growth spurts.
A New Exhibition Offers Never Before Seen Glimpses into the YSL Archives
The Virginia Museum of Fine Arts in Richmond just opened "Yves Saint Laurent: The Perfection of Style," which provides intimate looks inside both the designer's personal and professional life.
Why Are Fashion Bloggers Suddenly Getting Into Vlogging?
Are YouTube subscribers the new Instagram followers?
6 Plus-Size Models Speak on the Improved Runway Opportunities at New York Fashion Week
"Mark my words: This is just the beginning."
Dispatches From Kylie Jenner's Very Pink, Very Crowded NYC Pop-Up Shop
The first group of fans in line had been camped out in 20-degree February weather for upwards of 24 hours.