The brand presented its runway show on Sunday in Paris.

That's rich, coming from a brand that sells $800 hoodies!

Kering's smaller fashion house is catching up to the big boys thanks to Demna Gvasalia.

With a whopping 109 looks, Demna Gvasalia focused on tailoring, statement coats and clothes we actually, really want to wear.

From ski masks to baggy cargo pants, there was a lot to take in.

See the full list of winners from the star-studded London fashion event.

When the things happening around you (in life and in fashion) are so absurd that you don't know whether to laugh or cry, nothing provides temporary comfort quite like a meme.lik

According to local designers and creatives, there's still more that can be done.

The French house continues to dial it back.

And, um, Fashionista is named in the lawsuit?

"To the disappointment of all the haters, we would like to declare that Vetements is in the strongest creative and financial state it has ever been."

Barring a series of Joey Tribbiani-esque layered parkas, the collection was both pared-down and hugely wearable.

This season, Demna Gvasalia took showgoers to an antique market in a suburb of Paris.

So nice of the local Kodak Kiosk to lend Demna Gvasalia its space.

Thanks to its hottest export Demna Gvasalia, the Eastern European nation has never been more popular.

But we'll likely end up wearing anyway.

Demna Gvasalia told the "Bern-lenciaga" origin story — as well as that of the infamous "boot pants" — at the 'Vogue' Forces of Fashion conference.

Inspired by public transportation signage, of course.

Plus, Paris is emerging as the stable center of an unstable fashion industry.

The Zürich-based brand presented its Spring 2018 collection of revamped signature pieces with a "No Show" during Men's Fashion Week in Paris.

It was literally inspired by "young dads in the park with their kids on the weekend."

Demna Gvasalia broke the news in an interview with "Vogue."

Plus, Dove just launched the first video from its Shonda Rhimes-fronted in-house studio.

They may be coming soon to a Zara near you. Or at least Urban Outfitters.