Though we tend to hear more about Western labels extending into Asia, the continent has its own burgeoning pool of homegrown talent -- a pool primed for global expansion.
And why we're not hearing about them in the west.
But why did UO come to sell the shirt in the first place? That's something the retailer wants to explain, and they've reached out to us (which we think is pretty awesome of them) to tell their side of the story.