Fashion East Ryan Lo

Playing the name game in London is far from easy: So many cool young designers, so many unusual names, and only a week to make sense of them all. It’s largely due to the aversion many Brit design talents have to being crafted into the sort of the fashion celebs we adore stateside. No worries; the clothes spoke volumes for themselves, as London dialed down the quirked, and turned out one of the most sophisticated seasons in recent years. See for yourself!