There's a reason Everlane, Eileen Fisher, G-Star Raw, Madewell and more produce at this world-class facility.
The organization has leveraged collaborations with Adidas, Stella McCartney, G-Star Raw, Net-a-Porter and more to raise awareness and money for ocean conservation.
These mini-museums have the very important job of both protecting the past and supporting the future.
"These guys are at the forefront of denim manufacturing, in the world, and are creating and designing denim with a circular economy and sustainability in mind," Smith said.
We talked to innovators at Levi's, G-Star Raw, Frame and more about what they're doing to move the needle.
We even talked shop in a giant denim teepee of his own design.
Let Liv Tyler Serenade You, Compliments of Givenchy: The actress is set to make her singing debut to promote the fragrance, Very Irresistable Givenchy. We're tempted to be wary of a corporate-sponsored jam, but Steven Tyler is her dad. {WWD subscription required } Mario Lopez Launches Underwear Line: This holiday season, your man deserves underwear with the A.C. Slater stamp of approval. Mario Lopez's new underwear line RatedM is available on freshpair.com, and will be in Bloomingdale's stores starting February. The line ranges from causal everyday undies to the 'Atelier' line, for those extra special occasions. {WWD subscription required} Lindsay Lohan Playboy Cover Leaks: Seven days before it's set to hit newsstands, Lindsay Lohan's Playboy cover has been leaked on the interwebs. Not that it needed to be. It's typical Lindsay: blonde hair, fresh lip injections, big hair. And we kinda love that Playboy bunny chair. {Buzzfeed} Clémence Poésy is G-Star's Newest Face: The Artist Formerly Known as Fleur Delacoeur is featured in the brand's Spring 2012 ads, shot by Anton Corbijn {ELLE}