See, fashion people have a sense of humor.

• By Fawnia Soo Hoo
  Apr 2, 2015

From Mulberry's reversible bag to Simone Rocha's furry slides.

• By Dhani Mau
  Sep 18, 2014

Hunter gets cool and several designers take on the party girl look.

• By Fashionista
  Sep 14, 2014

Right here, right now.

• By Fashionista
  Sep 13, 2014

Basically made for kicking a rainy day's ass.

• By Tyler McCall
  May 8, 2014

All the biggest fashion stories from this week, in case you missed it.

• By Eliza Brooke
  Apr 6, 2014

Hunter's show signaled to the fashion industry that it's serious about its new ready-to-wear line, and many well-known buyers and editors responded by showing up.

• By Lauren Indvik
  Feb 16, 2014

Hunter Boots, known for it's festival-ready wellies, is making its first foray into fashion week with brand new creative director Alasdhair Willis -- and we've got the livestream for you right here. The show kicks off at 1 PM EST, so don't miss a single look:

• By Fashionista
  Feb 15, 2014

Hunter Boots, too, will show in London for the first time. But what do they have to gain by showing?

• By Dhani Mau
  Jan 17, 2014

It's summertime (well, not quite, but it definitely feels like summer right now) and that means some of music's hottest acts are hitting the road to play a stage near you. So what're you gonna wear?

• By Tyler McCall
  Jun 7, 2013

Two different Yves Saint Laurent biopics are in the works, and the rivalry is starting to heat up. Who do you think will come out on top? {WWD} While everyone else is talking about the looks they can't wait to wear from the New York fashion week shows, here are the wildest and least wearable ones. {HuffPo} The red carpet mini-me's we saw after the Golden Globes are back with a Grammys edition, and they're just as cute. {US Weekly} Ever wondered how a Sports Illustrated swimsuit model prepares for her big cover? Here's what Kate Upton did to look her best. {People StyleWatch}

• By Julie Ortega
  Feb 15, 2013

Along with warmer temperatures and sunshine, summer also brings unpredictable rain storms like this morning's terrifying torrential downpour. In a city like New York, rain means you can expect to see a lot of people trying to carry umbrellas without crashing into each other and probably just as many people wearing Hunter rainboots. The ubiquitous brand has expanded tremendously over the past few years, most recently with the well-received introductions of outerwear and handbags. Their ever-increasing success can be attributed to a few things, not the least of which are the current popularity of heritage brands and the company's U.S. CEO of the past four years Wendy Svarre. Last week, Svarre invited us over to her lovely upper east side digs for a British-themed cocktail party (it's a British brand, after all), where we chatted about the brand's heritage and how they became so damn ubiquitous.

• By Dhani Mau
  Jun 25, 2012

You can't walk a block on a rainy day in New York City without seeing a pair of Hunter wellington boots. Also the unofficial Glastonbury uniform, the rubber boots have become somewhat iconic and are indisputably what the Hunter brand is known for. Recently, however, the brand has been expanding into other categories including leather footwear, handbags, accessories and now outerwear, which is set to hit stores at the end of this month. The coats are classic, well-made and functional--exactly what we'd hoped for when we found out Hunter was planning to launch outerwear back in May. There's a classic trench, wool peacoat and trench, a quilted coat, a field coat, a duffle coat, a fur-trimmed parka and a couple of down coats that look like they might actually keep you warm without making you look like a ridiculous eskimo. The men's coats are great too and there's nothing over $650. Hunter may always be known for their ubiquitous wellies, but they definitely got it right with this outerwear collection, which will be available at Neiman Marcus, Bergdorf Goodman, Bloomingdale's, Saks and Nordstrom, as well as on their e-commerce site in September. Click through for the full look book.

• By Dhani Mau
  Aug 17, 2011

While bloggers now regularly receive compensation for promotional work--think Rumi Neely's work with Forever 21 and Ralph Lauren--it's typically "viral" campaigns. But that's all changing, what with Susie Lau's appearance in a Gap campaign last Christmas, and now, the announcement that fashion editor/blogger Sasha Wilkins of Liberty London Girl is the new face of Hunter, the company famous for its wellington boots.

• By Lauren Sherman
  Jun 10, 2011

What do a James Perse black dress, a pair of fuschia Hunter wellies, and a floral Tucker blouse have in common? They each topped sale aggregator Shop It To Me's list of most clicked-on items of 2010. This was measured by how many clicks each item received when it showed up in Shop It To Me's daily email alerts. Other coveted items included a Balenciaga bag and a Black Halo one-shouldered dress. What these findings tell us:

• By Lauren Sherman
  Dec 21, 2010