Keren Craig

Louboutins and pajamas both made the list.

But not forever.

They're in the front rows of the most coveted fashion shows wearing some of the most amazing designer clothes. No, we aren't talking about the fashion editors. We're talking about the kids of fashion week.

Last night, Georgina Chapman and Keren Craig enjoyed the perfect summer evening for a rooftop celebration to launch their Marchesa contemporary off-shoot: Marchesa Voyage. Suitably fancy guests mingled and sipped “light” fruity cocktails atop the swanky Gramercy Park Hotel while browsing displays of the new collection, which officially hits stores on September 1. We chatted with the designers about the new collection, pleaded with them for hints about their upcoming spring show (it half-worked), and pressed them for their thoughts on diversity on the runway.

Whether we're talking about the floor sweeping gowns or the A-list packed front rows, Marchesa always knows how to put on a show with a capital S. As for the front row, it was slightly less sparkly. No Kimye this time. Though Miley Cyrus is no B-lister. The clothes, however, were as dramatic and romantic as ever.

No red carpet gowns here.

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There truly weren't any disappointing ensembles here--proof that when you're going to a Vogue event, you have no choice but to bring your A-game.

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The rumors were true-- Georgina Chapman and Keren Kraig have inked a deal with LF USA to bring Marchesa to a lower contemporary price point. The new line, which doesn't have a name yet, will be priced from $150 to $750 and feature "many of the brand’s hallmarks — including embroidery and prints," according to WWD. Chapman describes the line as "under the Marchesa umbrella, but with a slightly different feel." It will be a first foray into daywear for the designer, who's become known for celebrity-beloved, decadent eveningwear at a luxury price point. We envision versatile silk blouses, embroidered or beaded jackets and printed trousers. So, when will we get to see what daytime Marchesa looks like?

Marchesa may soon fall somewhere within a normal person's range of affordability. The high-end label, which doesn't offer a lot of options for those times when you're not walking a red carpet or down the aisle, may soon have a contemporary offshoot. WWD says that LF USA, the U.S. subsidiary of Hong Kong-based Li & Fung (and the same company currently reviving contemporary label Vena Cava), is "said to be in talks with Marchesa about the launch of a new contemporary line" and "an announcement could be imminent." It's not surprising; it was only a matter of time before Georgina Chapman and Keren Craig's high-end label expanded to new markets beyond the red carpet.

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