SUNO - Fashionista

SUNO

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SUNO Fall 2013: Prairie Meets Punk

In only eight seasons, SUNO has become the place to be on NYFW's first Friday. Everyone packed into Milk's tiny show space from the Courtin-Clarins girls to the Russian street style starlets to Jenna Lyons to, well, everyone. The scene inside was extra jammed because the center row of seats that usually divides the runway was taken out to make room for the prop tee-pee and scattered white rocks that set the stage for the more baroque, nature-inspired fall 2013 collection.

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Best Dressed: The Rest of NYFW

Alexa Chung and musician Diane Birch stole the show at 3.1 Phillip Lim. Diane Kruger Looked amazing in Prabal Gurung, one of our favorite collections of the week. Rachel Bilson rocked Suno, one of our Fashionista 15. And Vogue cover girl Carey Mulligan looked lovely in Elie Saab in Toronto and can definitely hold her own amongst the fashion week crowd.

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Match the Designer to Their iPod Playlist!

Last week, we asked psychic Roxanne Hulderman to predict the future for five New York designers. This week, we want you to predict what their Spring 2011 runway soundtracks will sound like based on their iPods. Oh, and you also have to match the designer to his or her playlist! Click through to play. Everyone from Max Osterweis of SUNO to Lisa Mayock and Sophie Buhai of Vena Cava has participated--have fun!

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Shopping

I Need, I Want, I Have to Have: Anything by Electric Feathers

This weekend Fashionista relocated to the Surf Lodge in Montauk to work on some exciting new features for the site. (You'll just have to stay tuned to find out...). But just because we were working doesn't mean we didn't take a quick break to shop the venue's pitch-perfect pocket-sized boutique. Stocked with Suno, Mara Hoffman, Lisa Marie Fernandez, and the most adorable kids clothing by Lemlem, it was hard not to want everything in the store. Even the kids' clothes. But the designs that caught my eye were the lighter-than-air hand-dyed silk creations--tunics and wrap dresses--by label Electric Feathers.

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Careers

How I'm Making It: SUNO

SUNO, designed by filmmaker Max Osterweis and industry vet Erin Beatty, is one of the buzzier brands to emerge over the past year and a half. Launched as a way for Osterweis to utilize his collection of African textiles, the label has garnered an impressive following, from Vogue to Michelle Williams. But for young brands, demand doesn't always mean dollars. Osterweis and Beatty chatted with me about how they're building SUNO without getting too big, too fast. How did SUNO come to be? Max: The collection started with East African textiles that I had been collecting for years. I started the line because I wanted to start a business in Kenya at the end of 2007, beginning of 2008. For years I had been promising friends that I'd make dresses and skirts out of the fabrics, so I figured that this would be a good way to do that. Erin: We were friends for about a year beforehand, and then Max had the idea and was looking for designers. That's kind of the way it happened. I thought it was a bit crazy at first, but he convinced me.

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Business

Resort Roundup: SUNO, Preen, Michael Angel Are an Ideal Triumvirate

I spent Wednesday morning in a loft on Greene Street with the Bismarck Phillips girls, who were showing off resort collections for a few clients. They just happened to be three of the most impressive brands out there: Preen, SUNO, and Michael Angel. The cool thing about the visit was that the trio of collections really fit well together. I could see the same woman wearing each. Maybe not on the same day, but definitely throughout the same week.

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Our CFDA Awards Dream Dresses

Lauren will be covering the CFDA Awards tonight (in DvF), and while we've already showed you some dress options under $1,000, we're still dreaming about the designer outfits we wish we could wear. So we've compiled our favorite CFDA-appropriate looks from AW10 and SS10; we've got it all from Marc Jacobs to A Piece Apart. Click through for the best of American design.