Thank goodness today marks the final day of New York Fashion Week, because we are in desperate need of some good old-fashioned zzz's. Once yesterday evening's shows wrapped, we headed down to Indochine to celebrate the sixth issue of The Last Magazine at the bar beneath the Lafayette Street eatery. The space was brimming with gorgeous faces--we spied former Last cover girl Anja Rubik among the revelers, as well as industry insiders like Matt Kays, Rumi Neely, and CA Creative's Alexandra Weiss--and the Kanon Organic Vodka flowed freely. Zara Zachrisson and May Kwok were on DJ duty, and it quickly became clear that the space's smoky back room housed the designated dance floor while the entryway lounge was strictly for rubbing shoulders with the genetically-blessed. We finally made our way through the Marlboro haze--fresh copies of the glossy's latest edition in hand--and up to midtown's Lavo, where a slightly more dressed-down crowd fêted DJ duo Harley Viera-Newton and Cassie Coane's 23rd birthdays.
Know them well.
Sometimes life positions you in the right place at the right time, and there's nothing else to do but go with it. That's kind of how Carol Han and Alexandra Weiss came to form CA Creative, a two-month old consultancy that, in the simplest terms, advises brands on how to use the Internet. Carol, previously StyleCaster's fashion director, and Alexandra, who worked in marketing at Ralph Lauren, realized that, as 20-something fashion people plugged into a specific scene, they could offer designers and retailers insight and advice on how to market to the current generation. First up? A project with Club Monaco, in which Garance shot New York scenesters for the retailer's fall look book. Carol and Alexandra have a ton of other projects going on, so they invited me to their work station at The Smile last Friday to talk about what it's like to launch a business.