Amazon.com

Amazon.com, already the biggest online retail company in the U.S., may be infiltrating brick-and-mortar stores very soon.

This hump day just got a little sweeter with news that Pippa Middleton is reportedly engaged (for real, this time)! Find out what other buzzy fashion news today holds.

This once top secret Amazon project could change the way we shop forever...

Since the hurricane hit, New York and New Jersey's hardest hit neighborhoods have been inundated with compassion from those more fortunate in weathering the storm. The donation of choice? Gently worn clothes straight from their wardrobes. But while their hearts were in the right place, their gifts ended up amounting to an out-of-hand problem unto itself. Avoid the Cher Horowitz approach to helping. Here's how you can really make an impact for Sandy relief right now--from what clothing items are still needed to what organizations you should follow to donate time and money.

Tyra Banks is excited about the new Vogue model guidelines for "expanding the definition of beauty." {ONTD} We're not in Jersey anymore... Snooki looks almost unrecognizable for her profile in V Mag-- in the best way possible. {V Mag} Amina Akhtar, who founded NY Mag's The Cut blog and then moved to FashionEtc.com, has been named as Keith Pollock's successor as Editorial Director at Elle.com. Bon chance! {WWD subscription required} Former Fashion Television host Jeanne Beker dishes the dirt on her 27 years as an industry insider. {Refinery29} Lucky ducks! The Coveteur got to trail Chloe creative director Clare Waight Keller and her model dates as they prepped for the Met Ball. {The Coveteur}

Despite the downpour, yesterday evening's launch of Amazon.com's new private sale website, MYHABIT.com, boasted an impressive roster of boldfaced names. Everyone from super stylist Mary Alice Stephenson to designers Rebecca Minkoff and Charlotte Ronson to Disney sweetheart Vanessa Hudgens turned up for the fête. All sported perfectly-coiffed hair (celebs--they're not just like us!). The site, which offers major markdowns on designer duds, has smartly upped their fashion cred by teaming with the CFDA. Accordingly, both the organization's Executive Director Steven Kolb and President Diane von Furstenberg were out to support the site.

In the scorching summer months in New York City, going down to the subway can make you feel like a modern-day Dante, descending into the fiery and hum

If you missed last night's YSL cocktail party at Housing Works, there's still hope. We've unearthed a haven of designer paper dolls onAmazon.com. So