One launched a small "circular" collection with much fanfare, the other started employing organic and recyclable fabrications and barely told anyone. Which approach works best?
Brand are tapping influencers, friends and employees to photograph new items at home, with some founders even turning their cameras on themselves.
Sometimes we just want to dress up.
Because your ankles deserve to be covered for once.
For Charli Howard, Kate Upton and other models whose bodies don't fit the mold, working at their size meant dougie or die.
Versatility never looked so good.
In the words of Charlotte Pickles from "Rugrats," you will "eat, breathe, drink and sweat self-esteem!"
It might replace your trusted black one.
From leopard to camo to florals of all sizes, mix up your jean routine this spring.
The trending print is taking over our bikinis and one-pieces.
Behold, an outfit that takes zero thought and always looks cool.
Notably, it includes extended sizing for ASOS Curve and ASOS Plus.
Plus, Tommy Hilfiger unveils Fall 2018 campaign for adaptive clothing collection.
Plus, the history of beat-up and distressed clothing.
Plus, Kendall Jenner shares her feelings about Hailey Baldwin and Justin Bieber's engagement.
Plus, will Marchesa make a comeback at the Emmys?
Founders Colette Newberry and Mark Curry share their thoughts on shaking up a "stale" industry, getting products to market in 18 weeks and being seen as a less-controversial alternative to Deciem.
Plus, Kylie Cosmetics to collaborate with Jordyn Woods.
Plus, H&M second quarter profits shrink by 22 percent.
Plus, Kim Jones is set to collaborate with Uniqlo's less expensive sister brand.