What is it with this month and marketing fails?
John Galliano Returns: John Galliano (who's sporting a new grunge look) got a new gig at Parsons, teaching a master class on the "challenges and complications of leading a design house." But not everyone is happy about it. Let the Kate Middleton Baby Bump Watch Commence! Whether it's a $1,750 silk Erdem number or a $76 Topshop polka dot dress, we're keeping our eyes on how the Duchess is dressing her royal baby bump. (Could she be hinting at something with the color of this frock?) In The Aftermath of the Boston Marathon Bombings: Nike scrambles to pull old "Boston Massacre" t-shirts from stores. Now, however, that same shirt is going for $150,000 on eBay.
In the wake of something as tragic as last week's Boston Marathon bombing, the last thing anyone wants to worry about is shopping. But especially for small and local retailers, the financial repercussions from this kind of tragedy can ripple for months out, affecting sales numbers and bottom lines. We reached out to local boutiques in the Newbury Street area to see how they were holding up just one week after chaos erupted in their neighborhood, and got their personal stories on everything from how they handled Monday's explosions to what they have planned to benefit their beloved city.
Something as horrific as the Boston Marathon bombing doesn't just go away. If September 11, 2011 is any indication, the city will feel its repercussions for years to come. But there's one big difference between now and then. Today, we live in a world that is sadly more prepared for such tragedies. That's why experts predict that Boston's retailers will stay 'Boston strong' over the next year instead of losing sales. "I almost think it's going to have the opposite effect," says Ken Morris, a partner at consulting firm Boston Retail Partners. "People are pissed off. They'll go out of their way to support local businesses to prove 'we're tougher than this.'"