The mother of two, who quietly launched Tropic of C earlier this year, calls the brand her "third baby."
The social media platform has taken over literally every aspect of fashion — including print magazine covers.
Watch the sweet video for a great cause.
Models who slay together stay together.
Plus, a writer went undercover at Uniqlo to investigate labor practices.
Victoria's Secret Angels have a history of getting pregnant in waves — and with just enough time to shape up for the brand's fashion shows.
Riccardo Tisci's latest collection is a far cry from the delicate, serene, black-and-white range he showed in New York last September.
Just in from the lingerie giant's annual runway extravaganza.
Fifteen Angels and 11 first-timers, including Gigi Hadid and Kendall Jenner, will be walking the runway.
The full campaign is here, and there are no slicked down baby curls to be found.
And Alexa Chung might have a new boyfriend...
The model celebrated her collaboration with Mother in New York on Tuesday.
In pink, natch.
And Candice Swanepoel wore a very questionable, very '00s outfit.