Tumblr can be a little daunting for those don't "tumbl," especially when it comes to navigating the myriad of fashion-related ones. There are a lot of decent tumblrs out there devoted to fashion, but after awhile they all start to blend together in a sea of pretty pictures. Luckily, there are quite a few industry insiders whose access to the industry lends itself to smartly styled pages, valuable tips and insights, and, of course, very pretty pictures. Here our are favorite tumblrs run by folks within the fashion industry--they range from models to editors to PRs to photographers but they're all, clearly, ahead of the game when it comes to social media.
Know them well.
Sometimes life positions you in the right place at the right time, and there's nothing else to do but go with it. That's kind of how Carol Han and Alexandra Weiss came to form CA Creative, a two-month old consultancy that, in the simplest terms, advises brands on how to use the Internet. Carol, previously StyleCaster's fashion director, and Alexandra, who worked in marketing at Ralph Lauren, realized that, as 20-something fashion people plugged into a specific scene, they could offer designers and retailers insight and advice on how to market to the current generation. First up? A project with Club Monaco, in which Garance shot New York scenesters for the retailer's fall look book. Carol and Alexandra have a ton of other projects going on, so they invited me to their work station at The Smile last Friday to talk about what it's like to launch a business.