She's the latest to partake in an increasingly popular trend within the influencer set.

• By Tyler McCall
  Sep 4, 2018

It's super flattering, super sexy and super comfortable all at the same time.

• By Tyler McCall
  Apr 9, 2018

"My mom thought I was crazy; she didn't really understand why I wanted to quit my salaried job to pursue my not-paying YouTube channel. It sounded absurd."

• By AnnaMarie Houlis
  Nov 27, 2017

Are YouTube subscribers the new Instagram followers?

• By Hilary George-Parkin
  Mar 24, 2017

Brew a cuppa, because in case you hadn't noticed, it's a bit chilly outside.

• By Stephanie Saltzman
  Feb 10, 2017

Calling all skin-care junkies.

• By Stephanie Saltzman
  Jan 6, 2017

Blogger Chriselle Lim's simple makeup routine is perfect for hot days.

• By Stephanie Saltzman
  Jun 10, 2016

Ten industry pros share their tips.

• By Lauren Indvik
  Jan 21, 2016

The medium has forced the industry to recognize — and cater to — groups of women that it has completely ignored in the past.

• By Lauren Sherman
  Mar 25, 2015

These are the digital influencers getting their readers to shop, and landing collaborations with brands along the way.

• By Lauren Sherman
  Feb 2, 2015