Content Creator
How I Shop: Tefi Pessoa
"I love a platform, but — please quote me — never a wedge, and never a cork wedge. Okay? Somebody needs to tell J.Lo."
By Maura BranniganApr 29, 2022
What the Internet's Preppiest Influencers Are Selling
The pill-free cashmere is just a start.
By Maura BranniganNov 8, 2021
On TikTok and YouTube, Building Your Empire Starts With Merch
No follower count is too small to drop a line of tees with your face on it. But for creators, that's not always what moves the needle.
By Maura BranniganMar 29, 2021
Must Read: WeWoreWhat's Latest Business Endeavor Targets Her Fellow Influencers, How Fashion Interns Afford to Live
Plus, why the holidays are becoming less important to retailers.
By Rania BoltonOct 2, 2019