CoverGirl
In the TikTok Era, Which Drugstore Beauty Brands Will Survive?
In the wake of Revlon's bankruptcy filing and amid a new digital era, there are (at least) two factors that ensure mass-market success.
Must Read: Queen Latifah Returns to CoverGirl, Moda Operandi Is Launching Beauty
Plus, beauty brands are responding to the threat to Roe v. Wade.
Must Read: Lil Nas X Covers 'GQ,' Cover Girl Launches Skin Care
Plus, new report details Shein labor law violations.
Why Are Beauty Brands Still Investing in Fashion Week?
Many of the labels that were once backstage staples have abandoned their runway sponsorships — but what's in it for the ones that remain?
Subscribe to our newsletter.
Must Read: Retailers Face Problems Staying Current, Lili Reinhart is the New Face of Covergirl
Plus, is Nanushka more than just an influencer brand?
11 Eye Shadow Primers That Do so Much More Than Just Hold Makeup in Place
They make it look better, too.
13 Products That Will Make You Want to Incorporate Almond Oil Into Your Whole Beauty Routine
Our favorite skin, hair and makeup picks.
Must Read: How Fashion Is Getting out the Vote, CoverGirl Is Going Cruelty-Free
Plus, Nigeria's fashion magazine industry booms with women at the top.
Must Read: New Links Between Harvey Weinstein and Marchesa, How Wellness Took Over Our Social Media Feeds
Plus, what to look forward to during Men's Fashion Week.
How Drugstore Beauty Is Rebranding For a New Generation
The mass beauty establishment is undergoing an aesthetic reawakening.
Must Read: Jake Gyllenhaal Fronts New Calvin Klein Fragrance Campaign, Three Years Into Coach's Brand Reboot
Plus, shedding light on sexism in Silicon Valley.
ICYMI: Milan Street Style, Iconic 'Playboy' Covers & The Latest From Saint Laurent and Dolce & Gabbana
A must-read roundup of our most popular stories of the week. You're welcome.
CoverGirl Brings Age Diversity to Its Roster with 69-Year-Old Model Maye Musk
The cosmetics company seems to be on a bit of a hiring spree at the moment.
Must Read: Boohoo Breaks Into Beauty, St. Vincent Covers the Final Issue of 'Nylon'
Plus, Adriana Lima is the host of a new reality beauty competition.
Must Read: Non-Profit Uses Suits to Change Lives, Allure of Backstage Beauty Fades
Plus, Steve Harvey's stunning daughter on her growing modeling career.
The 11 Best Drugstore Highlighters For a Next-Level Glow
Our favorite cream and powder formulas that won't blow your budget.
Cara Delevingne's Rimmel Mascara Ad Was Banned in the U.K. for Being 'Misleading'
It's not the first time this has happened.
The 11 Best-Selling Concealers on Amazon Are All Under $20
A perfectly evened-out complexion, right this way.
The Best-Selling Mascaras on Amazon Are All Under $27
The quest for your best lashes ends here.
17 Lipsticks For People Who Hate Wearing Lipstick
Even the harshest lip color critic will love these.