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Drugstore Beauty: Fresh From the UK, Meet Organic Surge
Continuing our series highlighting exceptional drugstore beauty brands, we would like to present Organic Surge. Never heard of it? You soon will. Organic and “natural” brands that look good, smell good, work well, and are cheap are still a bit of a rarity. Enter Organic Surge, a brand that was born in the UK in 2004. It just launched in the US in 2010, and is currently available at CVS.com and drugstore.com. If all goes well, you should see the brand in brick-and-mortar stores soon. So first, let’s explore the “organic” in the name.