Erin Parsons

The viral social media sensation and face painter to Gigi Hadid shares her favorite products, where she finds vintage cosmetics and how she keeps her skin from freaking out.

Many of the labels that were once backstage staples have abandoned their runway sponsorships — but what's in it for the ones that remain?

Including riffs on the classic red lip, metallic everything and museum-worthy hairstyles.

Including bejeweled makeup, low ponytails, voluminous hairstyles, glitter nails and inventive eyeliner shapes.

It's all part of the ongoing competition go attract younger consumers.

Meanwhile, Bella had some fun with leopard print.

This trend is still going strong.

Get an up-close glimpse at the dreamy makeup looks she created for the Fall 2018 Alice + Olivia presentation.

Meet the new guard of makeup artists, hairstylists and nail artists making the runways a more beautiful place.

There is no such thing as doing something half-assed in the land of Gigi Hadid.