And no — they don't all involve smoky eyes.

Plus, the business of street style.

The Rihanna- and Pat-McGrath-approved creative is ignoring trends, breaking conventions and carving out a career path that focuses on lifting people up and paying her successes forward.

They make it look better, too.

Plus, the ripple effects of Barneys's financial struggles and Fenty Beauty expands to Asia.

Including spray-on sunscreen, a Rihanna-approved lip scrub, a palo santo-spiked moisturizer, CBD gummies that support a noble cause and more.

"I don't know if it's political so much as embracing the fact that people should be more aware."

Plus, having too much available cash can be good and bad for fashion businesses.

Plus, the hard truth about inclusive beauty.

It's our time to shine, loyal sailors of the #RihannaNavy!

We're gravitating towards a sunny color palette and roomy silhouettes this season.

Plus, online searches for Off-White soared over the past two years.

Called Fenty, it will include ready-to-wear, jewelry and accessories, and will show for the first time in Paris on May 22.

Plus, how American department stores plan to survive in 2019.

Plus, how Hector Espinal went from Sephora cashier to Fenty Beauty global makeup artist.

Spoil everyone on your "nice" list — without emptying your savings account.

It me, your friend who is obsessed with sparkle.

Sorry fam, did we use "lit" correctly?

The Australian model discusses some new high-profile gigs, being a part of the makeup shade expansion revolution and, of course, her beauty routine.

The pop icon wore a custom Monse dress and a wrist full of diamonds while giving makeup tutorials and promoting her new lip product.

And Fenty Beauty is honored with a brand-new award.

Meanwhile, the hair was all about celebrating individuality.

Why does this keep happening?

Damn.