Despite the sweltering heat and delayed subways, we made it up to the J Shoes presentation today, and we're sure glad we did! While J Shoes may not be an incredibly well-known brand, their soft leather and extreme detailing will make them your go-to label for classic shoes. What's more, the prices are insanely low for such quality, hovering around $150. The fall line is all about craftsmanship and heritage, an idea that a lot of brands are focusing on to stimulate sales. But J Shoes has the goods to back up its claim. The leathers are hand-treated to create a silky soft texture and an individual color for each shoe. And there are plenty of boots for guys and gals that have a perfect, worn in look, as well as oxfords galore in a variety of dark leathers.