How Jennifer Bandier Built an Athleisure Powerhouse With Exactly Zero Fitness or Fashion Experience
In the beginning, she heard from several people that her luxury activewear boutique was "the worst idea they've ever heard."
Jennifer Bandier
Reebok Is Trying to Become More Fashionable
A partnership with luxe activewear retailer Bandier, a favorite of the fashion set, is a good start.