Jin Soon Choi
To Glam or Not to Glam? Runway Beauty Reflects Our Post-Pandemic Indecision
The old adage about art imitating life was clearly at play backstage at New York Fashion Week.
Marc Jacobs Wants Us All to 'Ease' Back Into Wearing Makeup By Piling on Lots of Fake Lashes
At least, that's what the beauty look on the designer's Fall 2021 runway indicates.
What 21 AAPI Founders Want the Beauty Community to Know Right Now
"I wish the beauty industry would stop colonizing and instead, use its power and influence to support Asian people and businesses."
Why Are Beauty Brands Still Investing in Fashion Week?
Many of the labels that were once backstage staples have abandoned their runway sponsorships — but what's in it for the ones that remain?
5 Standout Fall 2020 Beauty Trends From New York Fashion Week
Come for the vampiric lip colors, stay for the dramatic face coverings.
19 Manicures From New York Fashion Week to Inspire Your Next Salon Visit
Or, for the especially talented, your next DIY polish job.
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Pat McGrath Created Dozens of Distinct Red Lipstick and Black Eyeliner Looks at Marc Jacobs
The makeup artist, along with hairstylist Guido Palau, reimagined classic beauty staples for 90 models and 50-plus dancers that walked the designer's Fall 2020 runway.
7 Fall and Winter Nail-Color Trends You're About to See Everywhere
Including your next manicure, probably.
21 Manicures From New York Fashion Week That Will Reignite Your Love for French Tips
Noughties nails are back.
Marc Jacobs's Spring 2020 Beauty Look Was an Ode to Individuality
Jacobs assembled Guido Palau, Pat McGrath, Jin Soon Choi and Mei Kawajiri to create completely unique beauty looks for each of his 60-plus models.
Alexander Wang's Latest Runway Beauty Look Featured 'Bull-Whip' Ponytails, Cornrows and Wet-Looking Hair
Get all the details about the hair and makeup for the designer's Collection 1 2020 show.
21 Minimalist Manicures From New York Fashion Week That Are Far From Boring
All you need is a touch of glitter or subtle graphic detail.
Marc Jacobs Shows an Uncharacteristically Restrained Beauty Look for Fall 2019
No-makeup makeup; no-hair hair; no-nails nails.
Bella Hadid, Emily Ratajkowski and More Got Baby Bangs for Tomo Koizumi's Buzzy NYFW Debut
They joined an A-list model lineup and backstage beauty team for the Japanese designer's show, orchestrated in large part by Katie Grand, who found him on Instagram.
How Jin Soon Choi Became the Fashion Industry's Most Sought-After Manicurist
Not to mention the founder of a beloved New York City nail salon and an eponymous line of polish.
9 Models Chopped and Dyed Their Hair for Marc Jacobs's Fall 2018 Runway
There's nothing subtle going on here.
Thanks to Marc Jacobs, Your Grown-Out Manicure Is Now Socially Acceptable
We're always here for a beauty trend that encourages laziness.
Marc Jacobs Showed 8 Different Types of Cat-Eyes on His Spring 2018 Runway
Who knew there were so many different ways you could use eyeliner?
The Beauty at Marc Jacobs's Hip-Hop-Inspired Show Highlighted Individuality
This is what celebration — not appropriation — looks like.
Marc Jacobs Ignores Every Single Runway Beauty Trend for Fall 2015
He wants nothing to do with your limp waves, bushy brows or bare faces.
Manicurists Take Metallic Nails in Unexpected Directions at NYFW
Because nothing in runway beauty is allowed to be perfect or predictable these days.