k-beauty
4 Keys to Getting a Niche Beauty Brand off the Ground
These tips come straight from experts in the beauty industry.
Glow Recipe's First-Ever Sheet Mask Is Here — and You Can Wear It in Public
Meet the Watermelon Glow Jelly Sheet Mask, the latest addition to the K-beauty brand's cult-favorite watermelon range.
Meet Ascia Al Faraj, the Kuwaiti Influencer Bringing a Streetwear Edge to Modest Fashion
She opens up about redefining Muslim fashion, how K-beauty changed her life and what the West gets wrong about Arab women.
Please Don't Call J-Beauty 'the New K-Beauty'
Japanese brands are not having it with the comparison.
Panacea, a Gender-Neutral, K-Beauty-Inspired Brand, Wants to Change Your Approach To Skin Care
"We want to break down the stigma that beauty is confined to a specific group of people."
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The 2-Second Skin-Care Step That'll Save Your Face This Winter
It's as simple as it is effective.
7 K-Beauty Subscription Boxes, Reviewed By a Discerning Skin-Care Critic
Read this before you sign up for one.
Must Read: A First Look at Edward Enninful's British 'Vogue,' The Ugly Truth of Life After Modeling
Plus, Rag & Bone is collaborating with Disney on a "Star Wars" capsule.
How New Beauty Store Riley Rose Was Designed to Be the Ultimate 'Homage to Millennials'
The daughters of the Forever 21 founders know what they're doing.
Must Read: Adwoa Aboah's Rise From Model to Activist, LFW Met With an Influx of Fur Protestors
Plus, Forever 21 is opening a beauty store called Riley Rose.
6 K-Beauty Trends You Can Expect to See Everywhere This Fall
We caught up with Peach & Lily's Alicia Yoon, fresh from a trip to Seoul.
A Sheet Mask Addict Shares Her 11 All-Time Favorites
"I literally have to keep a separate box for all my sheet masks and travel with no fewer than five on my person for a two-day trip."
Must Read: J.W. Anderson's Sneaky New Strategy, Meet Gwyneth Paltrow's Goop-Troop
Plus, why #skintertainment is having a moment.
Can We All Agree That K-Beauty is Far More Than Just a Trend?
Think K-beauty is a bubble that's going to burst soon? Hardly.
Must Read: Saint Laurent's $10,000 Boots Already Have A Waitlist, Nicki Minaj Signed With Wilhelmina
Plus, the British Fashion Council launched a high-end manufacturers database.
Stephanie's Magical Overnight Pimple Treatment
A non-irritating, non-annoying, inexpensive way to obliterate breakouts while you sleep.
How to Do a 10-Step Korean Skin-Care Routine Using Only Drugstore Products
Calling all skin-care junkies.
Opening Ceremony Will Begin Selling K-Beauty Products, Just in Time for the Holidays
The Korean beauty trend is still going strong here in the U.S.
These Were The Most Popular K-Beauty Products of 2016
According to top Korean beauty retailer Soko Glam.
Must Read: The Sheet Mask Scandal Hitting K-Beauty, John Kerry Stands Up for Garment Workers
Plus, Agyness Deyn gets married in an intimate Brooklyn ceremony.
25 Korean Beauty Products That Are Super Popular in the U.S.
Sheet masks and cleansing oils abound.