Lauren Remington Platt

When Lauren Remington Platt launched Vensette in 2011, her goal was to provide a consistent, at-home hair and makeup service. We recently spoke with the entrepreneur about what's new and next.

I'm not sure what to expect from Maria Giulia Maramotti, one the heiresses to the MaxMara throne (she's the U.S. director of retail for the Italian brand and the granddaughter of the founder). We're scheduled to meet at the Beverly Hills Hotel's posh Polo Lounge for breakfast, just days before the Women in Film Crystal & Lucy Awards, which MaxMara sponsors. A fancy location to meet a fancy sounding person, I think. Only Maramotti is completely disarming in person. She's charming and open and more than game to discuss her seven tattoos (which she initially hid from her mom), her serious devotion to Keith Richards (one of her tats spells out "Gimme Shelter") and how she wants to change the perception of MaxMara ("it can be a little more young and funky").

There truly weren't any disappointing ensembles here--proof that when you're going to a Vogue event, you have no choice but to bring your A-game.