Meet Lust: Gloss, the intensely shiny, moisturizing, pigmented new addition to the Pat McGrath Labs lip lineup.

These royal purples, metallics, sheer glosses and holographics will have makeup junkies swooning.

Today's nude lipsticks come in more shades, undertones and textures than ever before.

And then we photographed them all.

The makeup brand just introduced its own lipstick-and-liner duos.

Bonus: It'll feel fresh for upcoming holiday parties, too.