The social network is still in beta, but brands and creatives are already taking notice.

• By Eliza Brooke
  Nov 20, 2014

Meet the companies creating fashion videos that actually sell.

• By Lauren Sherman
  Apr 24, 2014

Empowering or discouraging? Watch Dove's new video.

• By Cheryl Wischhover
  Apr 9, 2014

Samsung spends an estimated $13 billion a year on marketing, and one of its targets is fashion industry influencers. We take a look how the company has managed to convert a few of the majors.

• By Lauren Sherman
  Apr 7, 2014

Why put on see-through pants when you can just spray them on?

• By Dhani Mau
  Apr 1, 2014

Installing beacon devices -- which transmit information straight to your smartphone -- into 275 designer eggs throughout NYC was quite an undertaking.

• By Dhani Mau
  Mar 31, 2014

Installed in a train station, this digital ad makes a delightful case for hair products.

• By Eliza Brooke
  Feb 28, 2014

Could regular people sell clothes better than Karlie Kloss and Sasha Pivovarova?

• By Dhani Mau
  Feb 21, 2014

Five shoppers at a time will be able to watch a panoramic live-stream (or later, a replay) of Topshop's Unique show.

• By Lauren Indvik
  Feb 12, 2014

This is something fans of the brand are going to be excited about.

• By Lauren Indvik
  Feb 7, 2014

Eagle-eyed buyers and editors may notice this fashion week a curious uptick in the use of alpaca -- a mohair-like material usually associated with momish twinsets -- on the runways. And that's no accident: In fact, the Peruvian government is compensating them for doing so.

• By Lauren Indvik
  Feb 7, 2014

It's like being in his head, or at least his studio.

• By Eliza Brooke
  Feb 5, 2014

Summer is in full swing (heat included!), but lazy beachside days shouldn't prevent you from hunting for jobs or internships! Our careers page is ch

• By Emily Singer
  Jul 7, 2012