Belstaff Fall 2013: Back to Roots
Belstaff made their name on waxed cotton jackets since opening up shop in 1924--but in the past several seasons creative director Martin Cooper has seemed keen to leave that heritage behind, perhaps in an effort to establish the brand's fashion cred. For fall 2013, however, Cooper seemed ready to go back to the brand's roots.
Simon Doonan and Belstaff's Martin Cooper On How the 90-Year-Old Brand is Reinventing Itself With a New Products and a (Very) Famous Face
What do you have to do to keep a nearly 90-year-old British heritage brand relevant? If you’re Belstaff’s Chief Creative Officer Martin Cooper, the ke