College-licensed apparel has found its way onto runways and into tastemakers' closets, just in time for back-to-school season.

• By Alexandra Mondalek
  Aug 17, 2018

See you next week at Madison Square Garden.

• By Maura Brannigan
  Jun 14, 2018

Before you know it, these hoodies and tees will be more ubiquitous than the infamous 'Pablo' gear.

• By Mikelle Street
  Jun 6, 2018

From restaurants to specialty grocery stores, soon you'll be shopping at your favorite dining spots.

• By Steve Dool
  Apr 24, 2018

Plus, Rodan + Fields is under legal scrutiny for its Lash Boost eyelash serum.

• By Dara Prant
  Apr 18, 2018

Plus, MAC revealed a launch date for its Aaliyah makeup collaboration.

• By Dara Prant
  Apr 2, 2018

Including, but not limited to, two tees, a hoodie and a button of his face as a baby.

• By Maura Brannigan
  Mar 29, 2018

The line includes more than a dozen collaborations with Heron Preston, Levi's and more.

• By Dhani Mau
  Feb 8, 2018

Plus, Stella McCartney will dress Justin Timberlake for his halftime performance at the Super Bowl.

• By Dara Prant
  Feb 2, 2018

Introducing #PMGApparel001.

• By Stephanie Saltzman
  Dec 5, 2017

Whether Justin Bieber, Frank Ocean or SZA tops your "Most Played" list this year, you can now wear your favorite lyrics on your sleeve.

• By Alyssa Vingan Klein
  Dec 1, 2017

Plus, guys are flocking to spas.

• By Dara Prant
  Aug 25, 2017

Don't laugh it off — with the power to attract fans like Justin Bieber and Hailey Baldwin, this is a serious question.

• By Whitney Bauck
  Aug 10, 2017

This from someone who famously doesn't even drink.

• By Whitney Bauck
  Apr 4, 2017

Merch, but make it fashion.

• By Stephanie Saltzman
  Feb 20, 2017

Your guide to everything that got the industry talking this year.

• By Tyler McCall
  Dec 28, 2016

When our industry collides with the worlds of celebrity, music, film, television and politics, the results can be quite memorable — and in certain cases, iconic enough to go down in history.

• By Alyssa Vingan Klein
  Dec 20, 2016

Our take on Kanye West, Justin Bieber, and all of the hottest music-driven apparel.

• By Brittany Adams
  Dec 15, 2016

Plus, Patagonia is donating all $10 million (!) of its Black Friday sales.

• By Karina Hoshikawa
  Nov 29, 2016

The Bieber Effect is real.

• By Dhani Mau
  Nov 23, 2016

Plus, which Jenner sister is winning more with Gen Z?

• By Maura Brannigan
  Oct 26, 2016

This tour seems literally never-ending, as does this rollout of #merch.

• By Alyssa Vingan Klein and Maura Brannigan
  Oct 12, 2016

Join us as we kick off our fashion month street style coverage.

• By Fashionista
  Sep 9, 2016

Plus, Puma's fall Fenty by Rihanna collection gets a launch date.

• By Karina Hoshikawa
  Aug 23, 2016